Companies that depend on visibility
Organizations that win or lose based on how they are represented in AI-generated answers.
OBSERVATION + DECISION
How AI systems observe and decide
GAVILÁN reveals what AI is doing with your domain — and how it decides which sources to trust.
Manual, human-reviewed analysis · Delivered in 3–5 days
Si los sistemas de IA no usan tu dominio como fuente, no formas parte del proceso de decision.
Quick Check
Instant verdict on AI selection risk
Quick Check gives the diagnosis. Snapshot shows the evidence. Full Audit gives the strategy.
OBSERVATION LAYER
What AI is doing
- • visibility presence
- • citation inclusion
- • entity recognition
DECISION LAYER
How AI decides
- • source prioritization
- • trust modeling
- • fallback vs preferred
Observation explains what is happening. Decision explains why it happens.
What you'll see
A fast diagnostic snapshot that tells you if AI is using your domain.
Whether AI systems use your domain as a source
If you influence how answers are formed
Whether your market is already controlled by competitors
Where your authority breaks down
SAIV 66.4 ↑2.1CITATION FREQ 34%ZERO-CLICK RISK HIGHSTRUCTURAL SCORE 81/100SAIV 66.4 ↑2.1CITATION FREQ 34%ZERO-CLICK RISK HIGHSTRUCTURAL SCORE 81/100
Trust
Content, strategy, and marketing teams are already exploring how AI observes their domains with GAVILÁN.
Observation Layer
What AI observes about your domain
These metrics quantify how generative AI systems recognize, cite and synthesize a domain inside AI-generated answers. Together they form the diagnostic foundation of observed AI behavior.
SAIV
SAIV — AI Visibility Score (0–100)
Observation score of explicit citation presence across generative engines (0–100).
CF
Citation Frequency (AI)
How often your domain is cited in AI answers and in what contexts.
ZCV
Zero-Click Value
Measures AI answers that resolve intent without requiring a click.
EV
Entity Velocity
Momentum of key entities and how fast they gain visibility over time.
CPP
Cross-Platform Presence
Signals of your domain across multiple platforms and engines.
RRVS
Failure Matrix
Structural positioning of Authority × Distribution derived from diagnostic signals.
AI doesn't just rank pages. It observes domains.
We measure whether your domain appears in the observed response layer.
Decision Layer
See how AI systems prioritize sources
Explore a real analysis showing how generative AI systems choose preferred, backup, and avoided sources.
Open Source Selection demoInteractive demo
Is your website ready for AI answers?
Run a diagnostic to see how generative engines interpret your domain and whether your brand appears in AI-generated responses.
Who this is for
Built for teams that depend on visibility to drive outcomes.
Teams responsible for growth, brand, or demand
Marketing, growth, and brand leaders who need clarity on AI selection visibility.
How GAVILÁN Metrics adapts to every team
Observation, citability, and trust signals designed for agencies, technical teams, media, and corporates.
For AI observation agencies
Scale AI observation diagnostics and client reporting.
Problem
- Hard to prove visibility in generative engines.
- Manual, slow processes to capture AI citations.
- Lack of reliable metrics to justify retainers.
How we solve it
- Full observation matrix by model and vertical.
- Automated alerts when citability or semantic authority drop.
- Exportable evidence ready for decks and QBRs.
Impact and observation metrics
Generative visibility +40% on average.Lower operational hours in recurring diagnostics.Account retention by showing ROI with tangible metrics.
Frequently asked questions
Frequently asked questions
We answer the most common questions before your first analysis.
Up to 5 real analyses per month (1 per day), Starter dashboard access, and core observation KPIs.
AI OBSERVATION + DECISION AUDIT
AI Observation & Decision Audit
Understand how AI systems are using — or ignoring — your domain, and how they decide which sources to trust.
This is not a ranking report. It is a diagnostic of AI behavior.
What you get
- Whether your domain is being cited by AI systems
- How consistently it appears across engines
- How it is interpreted structurally
- How an AI system would prioritize it as a source
Delivered as an audit-grade PDF based on real sampled AI responses.
Price
$390
Delivery: 3–5 business days
Limited capacity — audits are processed manually.
Manual review · Human follow-up
Access
Request your AI audit.
Manual, human-reviewed analysis · Delivered in 3–5 days.